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Sample designs

Eight trades sites. No two alike.

Every site is designed from scratch for that business, so no two clients in the same trade look alike. These are fictional sample businesses, built to show the range.

All sample designs

Same trade. Nothing alike.

Two fictional plumbers, two completely different sites: layout, fonts, navigation, buttons and photography all change.

Desktop view of the Northline Plumbing & Drain sample design
Mobile view of the Northline Plumbing & Drain sample design
Sample designPlumbingSplit hero, trust-first

Northline Plumbing & Drain

Clean corporate look for a family plumber: emergency strip, split hero with a rating card, and a quote form up top.

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Desktop view of the Copperline Plumbing sample design
Mobile view of the Copperline Plumbing sample design
Sample designPlumbingBold typographic

Copperline Plumbing

Same trade, opposite feel: giant condensed headlines, hard edges, numbered service rows and black-and-white photography.

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Desktop view of the Summit Ridge Roofing sample design
Mobile view of the Summit Ridge Roofing sample design
Sample designRoofingFull-bleed photo, dark premium

Summit Ridge Roofing

A high-end roofer: full-screen photo hero, serif headlines, gold hairlines and a project gallery.

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Desktop view of the Maple & Frost Heating and Cooling sample design
Mobile view of the Maple & Frost Heating and Cooling sample design
Sample designHVACFriendly and rounded

Maple & Frost Heating and Cooling

Warm, approachable HVAC brand: blob shapes, round photo masks, service chips and a maintenance-plan card.

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Desktop view of the Voltline Electric sample design
Mobile view of the Voltline Electric sample design
Sample designElectricalBento grid, tech

Voltline Electric

Modern electrician: dark bento-grid hero, monospace details, EV-charger and panel-upgrade tiles.

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Desktop view of the Oakframe Renovations sample design
Mobile view of the Oakframe Renovations sample design
Sample designContractorsPortfolio card grid

Oakframe Renovations

Project-led contractor site: side navigation on desktop, a portfolio grid hero and a horizontal process.

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Desktop view of the Fernhill Landscapes sample design
Mobile view of the Fernhill Landscapes sample design
Sample designLandscapingEditorial magazine

Fernhill Landscapes

Landscaper styled like a garden magazine: masthead, big serif headlines, project stories and seasonal services.

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Desktop view of the Clearpath Pest Control sample design
Mobile view of the Clearpath Pest Control sample design
Sample designPest controlMap-led local

Clearpath Pest Control

Local-first pest control: service-area map hero, neighbourhood chips and a pest identifier grid.

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All businesses shown are fictional sample designs. Photos: Pexels (free licence), credited on each sample.

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